Isimo sezinkampani zedijithali ezikhangisa izimpawu

Ukuzulazula emhlabeni we Izinkampani Zokukhangisa Zedijithali kungaba umzamo oyinkimbinkimbi. Lo mkhakha, uchuma ngamathuba ashukumisayo, uvame ukubamba izindawo ezingafakwanga kwabasanda kufika, naphezu kwezinzuzo zawo ezibonakalayo. Imibono eyiphutha iyanda; Abanye bakholelwa ukuthi izibonakaliso zedijithali zimane zibambe izikrini ezitolo noma ezitolo ezinkulu. Kodwa-ke, ubuciko kanye nesayensi yalokhu kukhangisa okuphakathi kugijima kakhulu, kubhekwe yinhlanganisela yezobuchwepheshe, isu kanye nobuciko obuguqula izikhala futhi bafake izithameli ngesikhathi sangempela.

Ukuqonda izimpawu zedijithali

Ngaphambi kokungena ezinkampanini ezithile, kubalulekile ukuqonda ukuthi yini I-Digital Signage empeleni kufaka phakathi. Inethiwekhi yemibukiso ye-elekthronikhi, ibekwe ngamasu ukuhambisa imininingwane eqondisiwe, ukukhangisa, noma ukuzijabulisa kuzithameli ezithile. Uhlelo lokuphathwa kokuqukethwe ngemuva kwe-nonsung hero, evumela ukulawula okuqondile nokubuyekezwa okufika ngesikhathi. Inani lapha alikho nje ekubambeni amehlo; Kukulethe umyalezo ofanele ngesikhathi esifanele.

I-Allure ye-Digital Signage's's ilele ekuguquguqukeni kwayo okuhlukahlukene. Noma ngabe yi-kiosk exhumana noma i-billboard, inhloso ihlala ifana: Ukubandakanya isibukeli. Izimboni eziningi sezivele zahlanganisa amandla alo, kusuka ezindaweni zokudlela ezibonisa amamenyu ashukumisayo ezikhaleni ezithengiswayo ezibandakanya ukukhushulwa okufanayo. Ikakhulu ngentuthuko yezobuchwepheshe, izinkampani ziqala ukudala ngokwengeziwe ekusebenziseni amasu abo.

Kubaluleke futhi ukuqonda izingxenye zobuchwepheshe ezibandakanyekile. I-Hardware efana nezikrini nokukhulisa, amapulatifomu esoftware, kanye nokuqukethwe kokudala ngokwawo - konke kudingeka uvumelanise ngokungafanele. Le symphony yezakhi idinga abahlinzeki abanolwazi abangakwenza kuwo wonke ama-Fronts, okuyilapho kufanelekile khona Inkampani yokukhangisa yeDijithali Yedijithali Ingena.

Abadlali abalulekile embonini

Izinkampani ezahlukahlukene zilawula indawo, ngalinye liletha ukunambitheka kwalo okuhlukile etafuleni. Ukuhlaziya amandla abo kuvame ukuholela ekuqondeni okujulile kwezidingo zomkhakha. Abanye bagxila ezinhlakeni zezobuchwepheshe ezinamandla, kanti abanye bangahle bagxile ekudalweni kokuqukethwe noma kwizixazululo ezisebenzayo. Isipiliyoni nokwenza izinto ezintsha njalo ukwahlukanisa abaholi kusuka kokunye.

Kokuhlangenwe nakho kwami, ukubhekana nalezi zinkampani, into eyodwa iba sobala: ukuzivumelanisa nezimo ku-forte yabo. Amathrendi aguqukayo, ubuchwepheshe buvela, futhi nokuziphatha kwabathengi kuyashintsha. Amabhizinisi angaphanga ngomusa, afaka nemininingwane yakamuva ngaphandle kokushaya, bamba inzuzo ehlukile. Le mfanelo iba yinto ebaluleke kakhulu ngesikhathi sokukhishwa okukhulu noma lapho wenza ngezifiso izixazululo zezimakethe ze-niche.

Noma kunjalo, izinselelo ziyaqhubeka. Izinkampani kwesinye isikhathi ziwela ogibeni lokuthembisa ngokweqile nokuhambisa. Akuyona into evamile ukuzwa ngezinto ezihlangenwe nakho okuhlangenwe nakho kobuchwepheshe noma okuqukethwe okuhlangenwe nakho ngenxa yezikhathi eziphuthumayo noma izingqinamba ezingekho emthethweni ezingasebenza kakhulu ngedumela lomkhiqizo uma zingaphathwa kahle.

Izixazululo zangokwezifiso kanye nezinto ezintsha

Isiginali yedijithali ayimane nje i-Hardware ne-Flashy Graphics. Kufanele inikeze izixazululo ezihambelana nezidingo ezithile. Amaseshini wokusebenzisana wobuchopho nalawa Izinkampani Zokukhangisa Imvamisa imibono emisha, eguqula isikrini esilula sibe yisipiliyoni esisebenzayo esibonisa imizwa nababukeli.

Isibonelo, kufaka phakathi amasiko endawo noma imicimbi yamanje ekuqukethwe kwezimpawu kungandisa kakhulu ukuhambisana kwayo kanye nomthelela. Le ndlela eyenziwe yasendaweni idinga amasistimu wokulawulwa kokuqukethwe okudala futhi aphendule ngokuqukethwe, okuthile izinkampani eziphezulu ze-tier ezihamba phambili ekuhlinzekeni. Kuphrojekthi ebengiyingxenye, sihlanganise ukufundwa kwemithombo yezokuxhumana ebukhoma ekusethweni kwesiginali sedijithali sokuvulwa kwe-retail, kukhulisa kakhulu ukubandakanyeka kwamakhasimende.

Ngaphezu kwalokho, ukucindezela kokusimama kwemvelo kuletha ukukhanya ngokubaluleka kokusebenzisa ubuchwepheshe obusebenza ngamandla kula ma-setups. Abadlali abasha bavame ukwenza imali kulo mkhuba, banikeza izixazululo zombili ezintsha nezinobungane.

Ukuhlola ukusebenza kwenkampani

Lapho ukhetha umlingani wedijithali wesiginali, ukukhuthala okufanele akunakweqiwa. Kubalulekile ukuqonda ukusebenza kwenkampani edlule nokulandela umkhondo kumaphrojekthi afanayo. Ukuvakashela ukufakwa kwabo kwangaphambilini, uma kungenzeka, kunikeza ukuqonda okubalulekile emandleni abo nokunaka imininingwane.

Ukuxhaswa komthengisi kungenye into ebucayi. Uhlelo lokusekelwa olunamandla luqinisekisa ukuthi ama-glitches ahlelwe ngokushesha ngokushesha, ukugcina ukusebenza kahle kohlelo nesikhathi. Akukona nje mayelana nezinkinga zokulungisa, noma kunjalo. Ukuxhaswa okuqhubekayo kufaka futhi izibuyekezo ezijwayelekile kanye nezikhathi zokuqeqeshwa zabasebenzisi, izinto ezingenza noma zephule ukusebenza kokuthunyelwa kwezimpawu zedijithali.

Ukwenza isibonelo, Hebei Yaofa Carbon Co, Ltd. (https://www.yaofatanunu.com) Isibonelo ukuthi izinhlaka zokusekelwa ezinamandla zingasekela kanjani ukulethwa komkhiqizo okuphumelelayo. Ngenkathi zichuma emikhiqizweni ekhiqiza inkambu yekhabhoni ezinjengezifiso zekhabhoni kanye nama-electron ama-electrodes - imigomo yokuxhaswa okuzinikezele kanye nokwenziwa okusha kuyo yonke imikhakha, kufaka phakathi izimpawu zedijithali.

Izitayela zesikhathi esizayo

Uma ubheka phambili, ukuhlangana kwe-AI, ama-analytics wedatha, kanye nezimpawu zedijithali ziveza amathuba aphoqayo. Ukuhlaziywa kokubikezela kungaguqula indlela okuqukethwe kwenzelwe ngayo futhi kuhlelwe, ukuzivumelanisa nezintandokazi zamakhasimende ngokunemba okungakaze kube khona. Izinkampani ezikwenza imali imali enkulu kulezi zindlela kungenzeka zibone ukubandakanyeka okukhulisiwe futhi, ngenxa yalokho, i-Greater ROI.

I-Augmented Reality (AR) ne-Virtual Reality (VR) nayo ithola indlela yayo kule ndawo, nezinye izinkampani zishayela lobu buchwepheshe bokuhlangenwe nakho kwamakhasimende agxilile. Ukuziphendukela kwemvelo ezindaweni ezisebenzisanayo ngokugcwele kubonakala kungenakugwemeka, kuphakamisa ibha yokuthi izimpawu zedijithali ezingafinyelela kuziphi izimpawu zedijithali.

Ekuphetheni, ukuchuma ku-Digital Signage World kudinga okungaphezu kokufanelekile kwezobuchwepheshe. Kudinga umuzwa ojulile wemakethe, ukuzibophezela kokusungula izinto ezintsha, futhi, mhlawumbe okubaluleke kakhulu, ukuzimisela ukuzivumelanisa nezimo zomhlaba ezihlala njalo. Njengoba izinkampani zokukhangisa zesiginali yedijithali zivela, singalindela ukuthuthuka okuphawuleka kakhulu kabusha kabusha ukuthi sixhumana kanjani nezithameli.